Sanaa
Built for Creators by Creators
Sanaa is an ecommerce platform that allows busy designers, artists and all round creatives to dump their work and run. I was lucky enough to be part of the business build from the very beginning.
My Role
Oh man where do I start. Sanaa was made through the creative agency that I work for (Penda). I started there as an intern and was lucky enough to be in the first concepting of Sanaa. My role in the business has developed pretty steadily. I was initially put in charge of the research; competitor analysis, brand positioning, print partnership options and everything in between. Soon enough the business was up and running, brand finalised, socials firing, and I was given the role as Brand Manager and Co-Founder.
History
Sanaa was started by a group of creatives (The team at Penda) who were frustrated in trying to get designs to market.
High minimum orders, ongoing costs, start up fees and a lack of business transparency made it near impossible to launch products. So we created Sanaa.
